We often talk about how the data is yours, but what does that mean?We mean what we say. We don't mix words. We don't spin words. It's plain and simple, the data is yours. The data about who bought what, who watched what, who owns which products, etc. - it's all yours...not ours. We can't send your customers an email (unless it's from you telling them thank you for their purchase or upselling them). We can't sell your data to others. If you want your data, we'll send you your data. There are no strings attached.
We talk about how we help you maintain your brand, but why is that important?Sure, you can (and might want to) put your video products into a marketplace like iTunes or Amazon. When you do this, it's no longer your branding, your look and feel, your customer or your sales - it's theirs. If I were to put my technical training courses such as my iPhone training into iTunes, when someone searched for iPhone training - once they found my training, they could easily get distracted by others offering iPhone training. However, when they come to my InteliVideo site, they will see my content, marketing message and exactly what I want them to see - not 100 offers for iPhone training.
We talk about how customers are your customers, but why is that important to you?
It's important to you because you want to sell future products to your customers. You will likely want to upsell your customers. You will likely want to minimize communication to your customers so that when you target them, you're successful. It's your customer list to do with as you wish. This should be important to you. You WILL NOT get this in a marketplace.